Lena - Photographer & Designer

I’m a graphic designer and photographer working across brand, digital, and print.
I grew up in Switzerland and now live in Australia, blending Swiss precision with the vibrant energy of my surroundings. This mix shapes a clear and purposeful design style deeply connected to my roots and love for the outdoors.
I work across a wide range of creative briefs, including digital assets, packaging, apparel, and event graphics. Supporting retail, marketing, and product launches, I focus on building strong, consistent visual identities that connect with people across different platforms.
Photography plays a central role in my creative process. I enjoy capturing images that tell stories and give every piece its own personality.
I approach each project with a practical mindset and a strong eye for detail, aiming to deliver work that feels considered and well-resolved.
Driven by curiosity and a hands-on approach, I move comfortably between mediums and formats to develop work that feels intentional, focused, and quietly confident.
Academic Qualification
2020 - 2023
Bachelor of Design (Graphic Design)
SAE Creative Media Institute Byron Bay, Australia
Experience
Since 2025
Feb - May 2022
Since 2021
Since 2019
Wild Earth Australia - Graphic Designer​​
Work placement - Graphic Designer
Flotsam Surf Film & Photography Festival - Soul Arch Media
Freelancer Designer - Lena Lina Photography
Freelancer Photographer - Lena Lina Photography
Skills
InDesign, Photoshop, Lightroom, Illustrator, XD, Premier Pro, After Effect, Typography, Email Marketing, HTML
Time Management, Creativity, Adaptability, Collaboration, Continuous Learning, Storytelling, Attention to Details
